Karwei helps customers turn their dream home into a reality.
Style Studio is a personal, one-of-a-kind workstation for Karwei's customers that allows them to create a home makeover plan with physical products in-store.
Removing the headache of home improvement
Karwei is the leading DIY store in the Netherlands with a focus on interior decoration.
People visit Karwei stores to touch, feel & experience product samples. But they find it difficult to imagine these products in their personal space. How can we help customers with this high impact and stressful decision during their shopping journey?
A digital solution with a physical twist
People don’t come to a store to touch a screen, so we didn’t make just a digital experience - we started with a physical one. With a quick scan of a product sample and a scribble of a floor plan, Stijl Studio lets customers visualise how the physical product samples they find in the store will look in a 3D model of their personal space in a matter of minutes.